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The chin is in: Augmentations skyrocket

Arlington Heights, Ill. — Chin augmentation is by far the fastest-growing plastic surgery trend among all major demographics, according to newly released statistics from the American Society of Plastic Surgeons.

The society reports that chin augmentations grew more in 2011 than breast augmentations, Botox (onabotulinumtoxinA, Allergan) injections and liposuction combined. The increase appears to be due to increased use of video chat technology, the aging baby boomer population and a desire for workplace success, the society suggests.

Chin augmentation saw an overall increase of 71 percent among all demographics. The highest increases were among people ages 40 to 54, 77 percent increase; men of all ages, 76 percent; and people age 55 and over, 70 percent. In comparison, lip augmentation procedures rose 49 percent and cheek implants increased 47 percent.

"The chin and jawline are among the first areas to show signs of aging. People are considering chin augmentation as a way to restore their youthful look just like a facelift or eyelid surgery," said ASPS President Malcolm Z. Roth, M.D. "We also know that as more people see themselves on video chat technology, they may notice that their jawline is not as sharp as they want it to be. Chin implants can make a dramatic difference."

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