Aesthetic Practice Management

In 2018, we started out with just one medspa in El Dorado Hills, Calif. that we endearingly call EC (short for Esthetics Center). This is, and always was, a family business started by my father-in-law, who is a facial plastic surgeon. In those early days, there were times we did not know if we would make payroll. By the end of 2022, we were able to grow from a single surgeon, injector and esthetician to 30 providers across three locations, generating nearly $15 million in revenue.